We do update this policy from time to time so please do return and review this policy regularly.
Information We Collect
In operating our website we may collect and process the following data about you:
Details of your visits to our website and the resources that you access, including, but not limited to, traffic data, location data, weblogs and other communication data.
Information that you provide by filling in forms on our website, such as when you registered for information or make a purchase.
Information provided to us when you communicate with us for any reason.
We may on occasion gather information regarding your computer whilst you are on our website. This enables us to improve our services and to provide statistical information regarding the use of our website to our advertisers where appropriate.
Such information will not identify you personally it is statistical data about our visitors and their use of our site. This statistical data does not identify any personal details whatsoever.
Similarly to the above, we may gather information about your general internet use by using a cookie file. Where used, these cookies are downloaded to your computer automatically. This cookie file is stored on the hard drive of your computer as cookies contain information that is transferred to your computer's hard drive. They help us to improve our website and the service that we provide to you.
All computers have the ability to decline cookies. This can be done by activating the setting on your browser which enables you to decline the cookies. Please note that should you choose to decline cookies, you may be unable to access particular parts of our website.
Use of Your Information
The information that we collect and store relating to you is primarily used to enable us to provide our services to you. In addition, we may use the information for the following purposes:
To provide you with information requested from us, relating to our products or services. To provide information on other products which we feel may be of interest to you, where you have consented to receive such information.
To meet our contractual commitments to you.
To notify you about any changes to our website, such as improvements or service/product changes, that may affect our service.
If you are an existing customer, we may contact you with information about goods and services similar to those which were the subject of a previous sale to you.
Further, we may use your data, or permit selected third parties to use your data, so that you can be provided with information about unrelated goods and services which we consider may be of interest to you. We or they may contact you about these goods and services by any of the methods that you consented at the time your information was collected.
If you are a new customer, we will only contact you or allow third parties to contact you only when you have provided consent and only by those means you provided consent for.
If you do not want us to use your data for our or third parties you will have the opportunity to withhold your consent to this when you provide your details to us on the form on which we collect your data.
Please be advised that we do not reveal information about identifiable individuals to our advertisers but we may, on occasion, provide them with aggregate statistical information about our visitors.
Storing Your Personal Data
Data that is provided to us is stored on our secure servers. Details relating to any transactions entered into on our site will be encrypted to ensure its safety.
The transmission of information via the internet is not completely secure and therefore we cannot guarantee the security of data sent to us electronically and transmission of such data is therefore entirely at your own risk. Where we have given you (or where you have chosen) a password so that you can access certain parts of our site, you are responsible for keeping this password confidential.
Disclosing Your Information
Where applicable, we may disclose your personal information to any member of our group. This includes, where applicable, our subsidiaries, our holding company and its other subsidiaries (if any).
We may also disclose your personal information to third parties:
Where we sell any or all of our business and/or our assets to a third party.
Where we are legally required to disclose your information.
To assist fraud protection and minimise credit risk.
Third Party Links
You mind find links to third party websites on our website. These websites should have their own privacy policies which you should check. We do not accept any responsibility or liability for their policies whatsoever as we have no control over them.
Access to Information
The Data Protection Act 1998 gives you the right to access the information that we hold about you. Please note that any demand for access may be subject to payment of a fee of £10 which covers our costs in providing you with the information requested. Should you wish to receive details that we hold about you please contact us using the contact details below.
TYPES OF COOKIES AND OTHER TECHNOLOGIES USED BY GOOGLE
Some or all of the cookies or other technologies described below may be stored in your browser, app or device. To manage how cookies are used, including rejecting the use of certain cookies, you can visit g.co/privacytools. You can also manage cookies in your browser (though browsers for mobile devices may not offer this visibility). Other technologies used to identify apps and devices may be managed in your device settings or in an app’s settings.
Cookies and other technologies used for functionality allow you to access features that are fundamental to a service. Things considered fundamental to a service include preferences, such as your choice of language, information relating to your session, such as the content of a shopping basket, and product optimisations that help maintain and improve that service.
Some cookies and other technologies are used to maintain your preferences. For example, most people who use Google services have a cookie called ‘NID’ or ‘ENID’ in their browsers, depending on their cookies choices. These cookies are used to remember your preferences and other information, such as your preferred language, how many results you prefer to have shown on a search results page (for example, 10 or 20) and whether you want to have Google’s SafeSearch filter turned on. Each ‘NID’ cookie expires 6 months from a user’s last use, while the ‘ENID’ cookie lasts for 13 months. Cookies called ‘VISITOR_INFO1_LIVE’ and ‘YEC’ serve a similar purpose for YouTube and are also used to detect and resolve problems with the service. These cookies last for 6 months and for 13 months, respectively.
Other cookies and technologies are used to maintain and enhance your experience during a specific session. For example, YouTube uses the ‘PREF’ cookie to store information such as your preferred page configuration and playback preferences like explicit auto-play choices, shuffle content and player size. For YouTube Music, these preferences include volume, repeat mode and auto-play. This cookie expires eight months from a user’s last use. The cookie ‘pm_sess’ also helps maintain your browser session and lasts for 30 minutes.
Cookies and other technologies may also be used to improve the performance of Google services. For example, the ‘CGIC’ cookie improves the delivery of search results by autocompleting search queries based on a user’s initial input. This cookie lasts for six months.
Google uses the ‘CONSENT’ cookie, which lasts for two years, to store a user’s state regarding their cookies choices. Another cookie, ‘SOCS’, lasts for 13 months and is also used to store a user’s state regarding their cookies choices.
Cookies and other technologies used for security help to authenticate users, prevent fraud and protect you as you interact with a service.
The cookies and other technologies used to authenticate users help ensure that only the actual owner of an account can access that account. For example, cookies called ‘SID’ and ‘HSID’ contain digitally signed and encrypted records of a user’s Google Account ID and most recent sign-in time. The combination of these cookies allows Google to block many types of attack, such as attempts to steal the content of forms submitted in Google services.
Some cookies and other technologies are used to prevent spam, fraud and abuse. For example, the ‘pm_sess’, ‘YSC’ and ‘AEC’ cookies ensure that requests within a browsing session are made by the user, and not by other sites. These cookies prevent malicious sites from acting on behalf of a user without that user’s knowledge. The ‘pm_sess’ cookie lasts for 30 minutes, while the ‘AEC’ cookie lasts for 6 months. The ‘YSC’ cookie lasts for the duration of a user’s browsing session.
Cookies and other technologies used for analytics help collect data that allows services to understand how you interact with a particular service. These insights allow services to both improve content and build better features that enhance your experience.
Some cookies and other technologies help sites and apps understand how their visitors engage with their services. For example, Google Analytics uses a set of cookies to collect information and report site usage statistics without personally identifying individual visitors to Google. ‘_ga’, the main cookie used by Google Analytics, enables a service to distinguish one visitor from another and lasts for two years. Any site that implements Google Analytics, including Google services, uses the ‘_ga’ cookie. Each ‘_ga’ cookie is unique to the specific property, so it cannot be used to track a given user or browser across unrelated websites.
Google services also use ‘NID’ and ‘ENID’ cookies on Google Search, and ‘VISITOR_INFO1_LIVE’ and ‘YEC’ cookies on YouTube, for analytics.
The ‘NID’ cookie is used to show Google ads in Google services for signed-out users, while the ‘ANID’ and ‘IDE’ cookies are used to show Google ads on non-Google sites. If you have personalised ads enabled, the ‘ANID’ cookie is used to remember this setting and lasts for 13 months in the European Economic Area (EEA), Switzerland and the United Kingdom (UK), and 24 months everywhere else. If you have turned off personalised ads, the ‘ANID’ cookie is used to store that setting until 2030. The ‘NID’ cookie expires six months after a user’s last use. The ‘IDE’ cookie lasts for 13 months in the European Economic Area (EEA), Switzerland and the United Kingdom (UK), and 24 months everywhere else.
Depending on your ad settings, other Google services, such as YouTube, may also use these and other cookies and technologies, such as the ‘VISITOR_INFO1_LIVE’ cookie, for advertising.
Some cookies and other technologies used for advertising are for users who sign in to use Google services. For example, the ‘DSID’ cookie is used to identify a signed-in user on non-Google sites and to remember whether the user has agreed to ad personalisation. It lasts for two weeks.
Through Google’s advertising platform, businesses can advertise in Google services, as well as on non-Google sites. Some cookies support Google showing ads on third-party sites and are set in the domain of the website that you visit. For example, the ‘_gads’ cookie enables sites to show Google ads. Cookies that start with ‘_gac_’ come from Google Analytics and are used by advertisers to measure user activity and the performance of their ad campaigns. The ‘_gads’ cookies last for 13 months and the ‘_gac_’ cookies last for 90 days.
Some cookies and other technologies are used to measure ad and campaign performance and conversion rates for Google ads on a site that you visit. For example, cookies that start with ‘_gcl_’ are primarily used to help advertisers determine how many times users who click on their ads end up taking an action on their site, such as making a purchase. Cookies used for measuring conversion rates are not used to personalise ads. ‘_gcl_’ cookies last for 90 days.
See more information about cookies used for advertising here.
Cookies and other technologies used for personalisation enhance your experience by providing personalised content and features, depending on your settings at g.co/privacytools or your app and device settings.
Personalised content and features include things such as more relevant results and recommendations, a customised YouTube homepage and ads that are tailored to your interests. For example, the ‘VISITOR_INFO1_LIVE’ cookie may enable personalised recommendations on YouTube based on past views and searches. And the ‘NID’ cookie enables personalised autocomplete features in Search as you type search terms. These cookies expire six months after a user’s last use. Another personalisation cookie, ‘UULE’, sends precise location information from your browser to Google’s servers so that Google can show you results that are relevant to your location. The use of this cookie depends on your browser settings and whether you have chosen to have location turned on for your browser. The ‘UULE’ cookie lasts up to six hours.
Non-personalised content and features are distinct from personalised content and features insofar as they are influenced by things like the content that you’re currently viewing, your current Google search and your general location.
MANAGING COOKIES IN YOUR BROWSER
Most browsers allow you to manage how cookies are set and used as you’re browsing, and to clear cookies and browsing data. Also, your browser may have settings letting you manage cookies on a site-by-site basis. For example, Google Chrome’s settings at chrome://settings/cookies allow you to delete existing cookies, allow or block all cookies, and set cookie preferences for websites. Google Chrome also offers Incognito mode, which deletes your browsing history and clears cookies on your device after you close your incognito windows.
MANAGING OTHER TECHNOLOGIES IN YOUR APPS AND DEVICES
Most mobile devices and applications allow you to manage how other technologies, such as unique identifiers used to identify a browser, app or device, are set and used. For example, the advertising ID on Android devices or Apple’s Advertising Identifier can be managed in your device’s settings, while app-specific identifiers may typically be managed in the app’s settings.